OPEN DAILY 9AM to 10PM & SUNDAYS NOON TO 6 | 315-724-8672

We are here to serve you, our customer.  We don’t pretend to know everything, but we’ll try to give you the best advise we can, and help you pick the best wine and liquor for any budget.  Come on in and feel the Seneca Difference!

Our Team

We’re located in the heart of New Hartford…

Seneca Wine and Liquor has been locally operated for almost 30 years.  We are Oneida County’s fastest growing wine and liquor store.  Why are more and more customers choosing us?  We think it’s because of our super selection of brand name liquors and hand selected wines from around the world.  Maybe people like us because of our every day lowest prices that are backed by the area’s only 40-MILE PRICE MATCH GUARANTEE.  We top that off with the friendliest staff in town!  Come make the switch to Seneca today…we can’t wait to meet you!

Having a Party?

The Seneca Team will help you choose the wine and spirits to keep your guests cheerful and happy.  We will make your selection process simple and hosting a party fun and easy.  Stock up on guest pleasing wines and spirits, and do it worry free.  We guarantee not only the best prices, but we will gladly take back any unopened bottle or box you don’t use.  We truly take the worry out of what to stock for your party.

And yes we deliver…


At Seneca when you can’t get out, we’ll bring it to you.  For big orders we will gladly drop off and pick up whatever you don’t use.  Relax, we rarely say no!

We’ve partnered up with Orderit to bring you deliveries in 60 mins or less! Go to to order your favorite wine or spirits. Also, download the mobile app from the app store.

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